blogposts peak, signal new phase?
April 8th, 2007steve rubel thinks blogs have peaked, based on the latest technorati report, in terms of blog posts per day.
He actually first noted this back in 2006
we might be at the point where every individual who wants to publish a blog actively may already have one. However, press citations continue to climb. So blogs continue to remain extremely influential. There are countless anecdotal examples over the past several years that demonstrate blogging’s impact in shaping how the media covers news.
Further, traffic and participation on video sharing sites continues to rise sharply. So, while blog volume may be peaking (I underscore that we still need more data), online expression is evergreen. The center of gravity will always shift as technology gives us new powers we didn’t have before and new communities pop up.
It seems like the relevance and quality of the information on the blogosphere is still increasing, in large part because web 2.0 media sharing networks make it easier to publish and connect with an audience.
So, if blogs have peaked, will we start to read about a new “post-blog” world? I could really see the “post-blog” era as a headline on, um, some blogs I read.
But we know that blogs are increasingly important as news sources. Even corporate media outlets like the NyTimes, WaPost, and USA Today are using blogs, and giving their sites bloglike features. Which means that the “post-blog” era could actually be the sign of a new, more blog-like future.